Filming Changes

With the original mirror we were supposed to film, we found it difficult to shoot without either getting the camera in the shot or without getting enough of the subject in the shot. 
To combat these problems we have chosen to shoot with a different mirror that we can angle.

This is what our actor sees when looking into the mirror.

And this is what our camera sees. Using a mirror we can angle lets us film our subject without getting the camera in the shot.

Analysing Magazine Adverts

For our magazine advert, we would like to apply a simplistic style, with not a lot of images/text. This would work well as Vulfpeck use simplistic style.

For example, these two covers are simple, minimalistic and straight to the point.

• Artist is centered, main focus of the cover. 
• Light colours keep the theme happy.
• Small font underneath to not take up space.
• Large white font to highlight the artists name and help it   stand out on the blue background.
• Blue font on the white shirt, contrasting white title with     blue sky.
• Not alot of excess imagery and clutter to fill up the           cover and distract the consumer.
• Simple colour scheme, not too complex and hard on the   eyes.

As a group, we decided that a simplistic magazine advert would be best, as unnecessary clutter would distract from the content. Similar to our digipak, there will be 'Vulfpeck' written in bold capital letters.

• Cover is simple, but has interesting lighting/colours
• Colours are warm, shades of pink, red and orange.
• Text at the top is large, bold and white.
• Text is recognisable as La roux's font as she uses this text for her other album/covers.
• Only one image used, no clutter and random objects in the cover.
• Cover uses the artist to sell the album.
• Colours are used to set the theme/tone, as La Roux uses intimate themes in some of her songs.

Similarly, La Roux has used a simplistic style with a lot of depth to it. Which is what our cover is attempting to achieve. We will use techniques that the people who designed La Roux and Lana Del Rey's advert and apply these to our own magazine advert. However, whether or not we make our advert as colourful is unknown.

Final Digipak Design

This is our finished digipak design, which has a lot more updates than the last one. Firstly, we have moved the album name, "Adrienne and Adrianne", to the extra panel. We felt this was a more fitting placement for it, as it puts emphasis on the name rather than having it tacked on the front cover.

We also made the track list a lot cleaner by removing a few tracks and adding roman numerals to each track to make them more clearly distinguishable. The spacing between each track was also increased to help this too.

Rather than adding artwork to the inner panels, we settled on a subtle, faded V and P on either panel. We chose this over artwork because it felt like it reflected the indie genre more.

Digipak 21/01/16

This draft of the digipak has only a few more additions and changes from the last. For example, we have added the album track list on the back. The track list is written in the same font as the album cover (Silom font) and has the same glow as the other written texts.

We also updated the legal information and barcode on the back. The Vulf Records logo is now much more centred than it was before, making it more visually appealing and stylised.

Next we plan to add artwork relating to Vulfpeck to the inside panels, and aren't sure what to put in the extra panel (bottom left).

Digipak 19/01/16

A few minor additions to the digipak have been made. These changes include the name of the album and our chosen song, "Adrienne and Adrianne" being written on the front cover. We chose to write the name in a more modern font, similar to the font in which "Vulfpeck" is written. We feel like this contrast between modern font and old fashioned borders creates a pleasing sense of juxtaposition. 
Along the spines of the digipak, we've written "VULF" and "PECK". These are also written in a more modern font, for the same reasons as the other fonts. "VULF" is written top to bottom, as is the norm with spines on books, CD cases, and other digipaks, however, "PECK" is written bottom to top. This is to make it feel like a continuation from "VULF".

At the bottom of the back cover we added a barcode, which is seen on every digipak, as well as the logo for Vulf Records. The record label logo is required and is also on every digipak.

We are looking to add a tracklist on the back cover, as well as copyright information, and small-print. The small-print will include contact information and the band's website. We also need to add extra artwork to the other panels and covers, but we have yet to decide what this artwork will be.

Digipak Remake

This is a complete remake of the digipak we had before. We felt that we had previously copied Vulfpeck too much and wanted to make an indie/funk digipak based more on our own ideas and styles.

We switched out the blue background for a black background with old-fashioned style borders on every face, excluding the inside centre face. We also changed the front cover image from a stock image of a bass guitar to a picture we had taken ourselves. Our image was made black and white and had "VULFPECK" superimposed over the subject's eyes. This could be expanded upon to make a sort of "see no evil, hear no evil, say no evil" theme if we put two other pictures on other faces, with "VULFPECK" covering their mouth and ears.

The colour scheme was changed to black and white to contrast with the often very colourful designs associated with funk. We added the old-fashioned borders because it helped make the design unique and easily recognisable.

Animated Storyboard

We animated our storyboard to fit with the song. This gave us an idea of how to fit the storyboard to the music and also where we can add frames/actions, for example, the frame at 0:14 in the video goes on for a bit too long without any movement or extra frames. We can plan around this animated storyboard to determine how we can improve our music video.

Risk Assessment

Risk: Camera running out of battery
Resolution: Bring extra batteries. and make sure camera is charged before filming to avoid initial problem.

Risk: Actor absent
Resolution: Work on other shots in the time as we need to still be productive, reschedule the shoot.

Risk: Not enough filming time
Resolution: We will plan correctly, sort out all planning before hand and make sure we have enough time to film.

Risk: Copyright issues
Resolution: Contact the artists, make sure everything is fine. Write a statement to say that the content is not ours, and it is owned by Vulfpeck.